Category: Social Media

What is translation media? This sounds familiar, as it’s similar to another test feature we’ve seen this year. However, this can be very helpful for people who attract more languages to speak. Let’s...

It’s easy to get lost in all the little details when you create videos that run in meta-ad campaigns. What should it say? Who or what is the central theme? How will it...

“Elements require interests and behaviors to define my target audience.” If you hear someone say this, stop them gently. This is a myth! But you should understand why… Audience expansion The main thing...

Meta has made a big announcement that will affect EU advertising. Let’s take a closer look… announcement In a recent announcement, Meta said: Starting from early October 2025, we will no longer allow...

There is an update to the value rule. Let’s take a closer look… What are the value rules? Value rules allow you to be more or less based on any of the following...

You launched an ad campaign. The setup looks solid and you feel good about the overall approach. But the result is not there. It’s easy to panic and start closing things. You think...

I found a new creative enhancement of AI generation in my testing. Do you have one too? Here is how comment keywords work and where you might find it… Advertising settings In your...

What is optimizing a website destination? This new feature gives meta-important functionality, so you should be sure it is what you want. Here’s what you need to know… Required settings This feature is...

How long should your copy of your ad be? There are many opinions on this, but Yuan has his own official suggestions. Let’s discuss what these suggestions are and how important they are…...

Meta is introducing a new feature that could impact how budgets are allocated. Here’s what you need to know about advertising budget sharing… What’s this? When you create a new Benefits+ campaign, the...