Category: Social Media

Has Yuan made a huge change in advertising billing? Last week, Meta was changing advertisers’ fees. Here’s what you need to know… Reported changes There is a version of the “How to charge...

Do not micromanage advertising. Let me explain the example of why most advertisers understand… Advertising funnel Suppose you create three ads for a single ad set, and these ads have different purposes: 1....

Meta adds the ability to limit text words generated by AI in meta-advertising… When you create a new ad, there is a brand section at the bottom of the identity. This allows you...

There is another new test feature… I recently referenced the Ad Settings page to keep this tag. Click Advantages + Creativity. If you check the checkbox for “Test new creative enhancements”, you should...

Meta makes a seemingly a weird update to the spending limit set by AD. Let me explain… average value When you use Advantage+ Campaign Budget (formerly CBO), your campaign budget will spend the...

Value rules are being opened. Here’s what you need to know… Campaign objectives When Meta launched the value rules earlier this year, it was only used for sales and app promotion goals. Well,...

What is Meta Andromeda and how does it affect your advertising strategy? If you are a Meta advertiser, you will definitely hear the chats of Meta’s new machine learning system for ad personalization....

claim: “The element needs to look like the one that defines my ideal client.” This is a myth. that’s why… History class First of all, there is some history behind this feature. Remember,...

Meta is changing detailed targeting, which may affect the delivery of your ads. Here’s everything you need to know… announcement You may see announcements in “Some Detailed Targeting Options” on the black bar...

What is translation media? This sounds familiar, as it’s similar to another test feature we’ve seen this year. However, this can be very helpful for people who attract more languages to speak. Let’s...